Tuesday, December 13, 2011

Cutting costs can raise costs

Many newspapers have cut costs by reducing staff, including copy editors. One of the major jobs of a copy editor is to proofread. I am finding more and more errors in newspapers.

Last week I found two 2's in the same sudoku square and another square where it would be impossible to put a two. In another issue I found "covert" as a verb instead of convert. And I've found many a truncated article.

These errors can raise costs in many ways. A couple I can think of are staff to read the complaints in email and the people who stop reading.

Well, I never make misteaks. (And sometimes spell checkers don't let me.) Somday I'll proof it to yuo.