Showing posts with label local economy. Show all posts
Showing posts with label local economy. Show all posts

Monday, October 31, 2016

Sleaze Attack on Chobani

The usual suspects are attacking somebody who makes a good-hearted effort to help others.

See “For Helping Immigrants, Chobani’s Founder Draws Threats”, David Gelles, New York Times, 2016-10-31,
http://www.nytimes.com/2016/11/01/business/for-helping-immigrants-chobanis-founder-draws-threats.html?comments#permid=20314776:20316147

My comment to a reader’s comment about buying more Chobani yogurt follows:

Me too! I stopped eating Chobani yogurt, the best yogurt I've ever had, in a diet experiment. The experiment failed, and I've had a few servings of Chobani since. Maybe I'll eat put Chobani on my oatmeal and granola instead of almond milk. Let's meet hate with love, love of a good product and of a corporation with a heart.

When NYT notified me that my comment was approved, I found that many others had the same sentiment.  I didn’t read more than a few dozen comments, but I found no sleaze attacks, only support.

Friday, December 07, 2012

Books, advertising, and independent vs. large corporation

My books-to-read list keeps getting longer and longer, possibly because I wander the internet so much and find interesting titles.  My next problem is that when I choose a book to read, how shall I obtain it?  As a hard copy from a library, an independent bookstore, or a large corporation like Amazon?  Or shall I get an eBook from another large corporation, Apple?

Getting a book from a library is free and my borrowing a book helps it stay in circulation for others to read.  Getting my own hard copy is either calling ahead to an independent bookseller or ordering it online.  Getting it from a local bookseller helps the local economy.  Ordering it online may get the copy to me faster.  Most would opt for Amazon or Barnes and Noble.  I opt for ABE Books which is a consortium of independent booksellers.  An advantage to ABE Books is that I can find foreign titles and maybe even have them shipped free.

But then I already own so many books, where can I put new books without throwing out older ones.  And which ones?

If I get an eBook, I can have a bigger choice of reading when I'm away, I can easily add comments, and I can easily copy excerpts for a blog entry.

Life is so full of choices!

So, what does all this have to do with advertising?  I've noticed that many sites that mention a book have links to that book at Amazon.  From reading about Maria Popova's "Brain Pickings" and seeing some of her links, I know that web authors can get a small fee if readers click on the book reference, probably only if someone buys the book.

Now I always like to earn a few bucks more if I can, but do I want to earn those bucks by supporting a large corporation?  If I go that route, I'll probably have to drop the Google Ads, which aren't providing many bucks anyway.  The easiest thing is for me to do nothing; given the underwhelming readership of this blog, the revenue from either source would be about the same, not much.  Maybe I should make this blog a "cleaner" reading experience by having no ads at all.

So, dear reader, if you see me around, please let me know what you think.  I think I have five or six regular readers in Duluth.