"In this new era, Goldman's first duty was to its own bottom line,
which accrued to the shareholders. Clients were a means to that end,
not an end in and of themselves."
- "All the Devils Are Here: The Hidden History of the Financial Crisis", Bethany McLean and Joe Nocera, p 157
The business mottos "customers first" and "the customer is always
right" have become "shareholders first" and "the shareholders are always right."