Well, it didn't intend to sell "Zealot: The Life And Times Of Jesus Of Nazareth" by Reza Aslan, but the inept interview of him by Lauren Green led lot of people to be interested in the book. I could not finish watching the interview; it was unduly combative on Green's part. Apparently this interview has gone viral and you can find it many places. The commenters to the Egbertowillies page were mostly in favor the author.
A better contrary commentary on the book is "A (Somewhat) Muslim Perspective: Why Is Reza Aslan's Jesus So Small?" by Rob Asghar, Huffington Post, 2013-07-29.
You can judge for yourself by reading an excerpt from "Zealot" at http://www.huffingtonpost.com/2013/07/17/zealot-reza-aslan-_n_3605667.html.